Snickers – Fix The World
The Mill LA – 3d Lead
A huge campaign for Snickers for Superbowl 2020, lots of spots including the hilarious 90 second main spot as well as a full social campaign featuring an array of talent including Luis Guzman, Miranda Cosgrove and Bill Walton to name a few. The spot featured a full environment build, crowd replacement as well as CG helicopters and a CG snickers bar.
BBDO won a Super Clio for the spot, comming in at the #1 spot for Superbowl 2020. Read the article here
Adage article on the campaign here
TheDrum.com article on the campaign here
- Set Supervision
- CG Supervision